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EARNED MEDIA – How to Tap Into Your Competitor’s PR to Get Free Media

Nathan Resnick is the co-founder of Sourcify, a startup making product sourcing better. In the past two years he has brought dozens of products to market, been a part of projects on Kickstarter raising a total of over $1mil, and been featured in media outlets like the New York Times, Bloomberg Businessweek, Huffington Post, Entrepreneur, and more.

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